CMP and Consent Mode
Check whether consent state reaches GTM and tags correctly.
A historical vertical kept separate from the AI Assurance core.
SPECIALIST PRACTICE · MEASUREMENT INTEGRITY
Aegis Tracking Assurance
Specialist technical verification of measurement, consent and attribution.
ASSURANCE LOOP
Unit of analysisSystem + portfolio
DecisionFIT · FIT WITH CONTROLS · NOT FIT YET · SPECIALIST REVIEW
EvidenceVersioned Assurance Case
ActivationHuman authorisation only
A specialist practice, not the main Aegis identity
GA4 and events
Verify events, parameters, sequence, duplication and funnel coverage.
Meta, Google and CAPI
Review pixels, conversions, server-side setup, deduplication and attribution.
Evidence Pack and retest
Screenshots, findings, impact, correction and repeatable post-fix testing.
A complete cycle, not an isolated audit
Each stage produces a decision, an accountable owner and enough evidence for the next stage not to rely on blind trust.
NeedOrbyn→DesignBlueprint→AssessmentAegis→PressureARIA→AuthorisationHuman→ObservationVigilance→RevalidationPortfolio
NEXT DECISION
Start a conversationThe first question is not what AI can do.
It is which system you are prepared to authorise, under which limits and with what evidence.